Insights
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The Astropreneur’s Guide to the Startup Journey
How to Build an Out-of-this-World Business from the Ground Up
The Astropreneur’s Guide to the Startup Journey is a web-based storytelling experience that takes readers stage-by-stage through the process of building a space technology startup. Powered by the Astropreneur’s Startup Journey Map, the Guide introduces a new lexicon for navigating the unique challenges of space venture development—from ideation and technology validation to scaling operations and achieving investor liquidity. Designed for founders, investors, and ecosystem builders, the Guide offers strategic clarity, practical insights, and a grounded perspective on what it really takes to build a business that’s literally out of this world.
“The future space economy needs strong startups today.” — Wogbe Ofori, WRX Founder & Chief Strategist
Astropreneur’s Startup Journey Map
The Astropreneur’s Startup Journey Map is a comprehensive framework that charts the path of space technology commercialization from concept to exit. Representing a 3-dimensional process in 2-dimensional form, the Map integrates venture development stages, founder archetypes, capitalization strategies, and ecosystem support resources. It reflects the realities of building space ventures in a capital-intensive, high-risk domain—where technology readiness levels (TRLs), anchor customers, and strategic partnerships shape the trajectory of success. The Map is designed to help astropreneurs and their supporters navigate complexity with confidence, and to catalyze the emergence of a robust, decentralized space economy.